Food Marketing That DOUBLES Your Revenue Growth Rate THIS YEAR
Great new food products are entering stores every month across the country. These are often owned by one enthusiastic chef who is driven to share their love for a certain type of food with the world. While preparing great meals is the easy part and even generating sales may come easy, their often unmet challenge is to create a culture and community around the new product.
We’re going to review food marketing strategies that, if used, have the potential to double expected revenue growth rates.
We’ll review one of my favorite brands of sauces, as an case study for what they can do to drive demand.
Unless the owner asks me to add his name onto the post, I’ll leave his brand name out. We’ll call it “MM Sauce” for now.